Virtual production LED wall is an innovative and revolutionary concept that combines XR technology, film production techniques, high-resolution LED display, and so on. Today I am going to introduce UNIT LED XR Cinematography Solution.
1. What is XR technology?
XR is a general term that includes multiple layers of AR, VR, & MR to achieve the integration &
transformation from real to virtual environments.
The background of XR technology development
· The rapidly developing online live industry, which provides good ground for its development.
· XR tech bottlenecks continue to break through to produce revolutionary application experience upgrades;
· XR tech virtual engine, LED display technology does not just stay at the level of technical research, but further integrated into our life scenes.
2. Application of XR Cinematography
Application of XR tech in digital broadcast media production
In filming, technicians can combine XR tech, camera motion tracking & real-time rendering to create an immersive, all-round
environment on the LED display stage, creating a 3D visual effect where the desired scene can be rendered directly during filming.
3. Principle of XR Tech Work
Take XR wall as an example
XR wall is an innovative way for filming and entertaining which combines both technology of LED display wall and XR.
The heart of XR stage is LED wall, which play the vital role of displaying images, videos and showing the superior effect. The other components includes camera tracking system, controller, graphic engine, rendering server and virtual production pipeline.
How do XR tech work
LED virtual production technology combines the technologies of a large wraparound LED wall, game engine (Unreal Engine), and camera with a tracking device on top.
4. Advantages of XR Cinematography
· Real-Time Rendering by Virtual Engine
Real-time rendering, with unlimited scaling of real-time content, enables unparalle led creative flexibility. The Unreal Engine can drive pixels on the LED wall in real time, manipulating virtual scenes & effects on the wall to create a more realistic shooting scene
· Virtual Scenic Features
Technicians can survey the scene in the virtual space & can preset a definite scene in advance according to the requirements & quickly call it up during the shooting, & the director of photography can have better control of the color on site.
· Ambient light simulation
Compared with the traditional green screen, Giant 3D LED screen stage presents a more accurate light source highlight, reflection and rebound, so as to obtain more realistic light and shadow effects and detailed color performance, solve complex and difficult accurate lighting, strong reflection problem to make the shooting picture more natural and realistic.
-Instant composite output video
Producers no longer need to build a huge & bulky green screen, & it only takes hours to render a realistic forest scene with 3D modeling. At the same time, the shooting scenes can be freely converted, which greatly reduces the shooting time & post-production time, improves shooting efficiency & reduces the cost of film production time.
· Experience & perception of reality
The virtual space is the biggest challenge for actors' performance & director’s management, LED display can build the most realistic & immersive shooting scenes, in the process of filming, the actors are in it, can quickly enter the role, no longer have to rely on imagination alone.
Reduction in overall shooting time
5. Why Choose Unit LED?
Establishing a 3D Space for LED Display
A 3D semi-immersive space composed of curved LED vertical screens, sky screens & floor screens, replacing the conventional green screen.
XR Stage Series
(1) High definition: the pixel pitch is P2.604, making the screen a small pixel rental LED display.
(2) High refresh rate: high refresh rate up to 7680Hz, enabling stable visual performance without flickering when filming.
(3) Wide grayscale: 16 bit grayscale, more delicate image quality.
(4) Support almost all types of contents: 4K HD videos allowed.
Unit XR Series has been specifically developed for use in Film & Television
industries & Virtual Production Studio as well as extended reality applications.
The XR led panel offers trusted reliable performance with sophisticat-ed &
high-speed components such as wide color gamut LEDs,high speed & high
grayscale IC drivers and broadcast standard processing.
Supports frame multiplexing allowing users to reframe multiple video feeds in the same time field. Utilizing the camera’s genlock phase offset, it becomes possible to output multiple effects simultaneously within a single shooting scene, improving work efficiency and reducing cost.
Lightweight and Thin
Portable and good stability with weight of 7.5kg/cabinet and thickness of 80mm.the feature of lightweight make the LED display is easy to carry, transport and install, saving good amount of money on your labor costs.
Unit LED has the domestic top design team,the design innovation has its own unique philosophy,with a number of core technologies. Innovative structural design,avant-garde body lines,give you extraordinary experience
Auto-locking system for fast and easy 1 man installation with ultimate safty and pixel protection
Front & Real Maintenance
Unit LED XR Stage Series Rental LED Display is dual maintenance product, not only 100% front accessable but
also can do rear service.The LED panels are magnetic and can be removed by tools from front side in 5 seconds.
Easy and convient, save you cost and labor
VMP+MX40 Pro+A10s Pro
Supports frame multiplexing allowing users to reframe multiple
video feeds in the same time field. Utilizing the camera’s genlock
phase offset, it becomes possible to output multiple effects
simultaneously within a single shooting scene, improving work
efficiency and reducing cost.
The new MX series control system is equipped with a new generation of Nova’s image quality engine and dynamic engine to improve the LED screen display image quality in an all-round way, create an immersive shooting scene and provide full guarantee for XR scene shooting.
Nova XR LED Control System Working Process
Virtual Production LED Wall creates stunningly realistic virtual sets. Making imaginary worlds real. If you have any inquiries about LED display solutions, please do not hesitate to contact UNIT LED.